Automate the tasks that
keep you from scaling
Start automating manual tasks. Turn hours of repetitive order tasks into instant, error-free actions that unlock efficiency, powered by smart automation and AI.
Testimonials
“With Linnworks, we’re able to have 100% data visibility and transparency, so we can identify where the inefficiencies are and drive the cost out of the system through those kinds of initial inefficiencies.”— Mehmetcik Kalay, European CEO, Spreetail
“Linnworks provided a robust ecommerce operations solution that effectively handled inventory and order fulfillment, ensuring smooth operations across multiple channels and geographies.”— Rebecca Smart, Managing Director, Autonative
“Linnworks is an essential partner as we scale our eCommerce operations to 15% of our overall business.”— Jon Fawcett, Director of Global eCommerce at Turtle Wax Europe Limited, Turtle Wax
“Once Linnworks came in, we started expanding to thousands of orders per day thanks to the uber-efficiency it allows for our business.”— Phil Wright, HomeScapes
“We achieved our multimillion-dollar revenue target in the first year. We simply couldn’t have achieved this with our old system. Linnworks has been absolutely critical to our international growth.”— Rich, Co-Founder, Source BMX
Powerful automation and AI to
run your
De-risk your growth with Spotlight AI
Spotlight AI uncovers the manual repetitive tasks that are keeping you from growing, identifying how much your team are clicking the same buttons that could be automated. Spotlight AI monitors when you make repetitive tasks again and again, and shows you exactly how to automate it within Linnworks.
“We now have a one-click workflow from order routine to printing labels for pick, pack and dispatch.”
Build your perfect automation sequence
The Rules Engine monitors new orders and instantly applies actions, only when your predefined conditions are met. This heavily customizable engine executes the complex, perfect sequence you’ve designed, guaranteeing reliable and consistent processing for every order that enters your system.
“With Linnworks, everything is integrated automatically and linked together. All we need to do is press a button and then it’s out the door.”
Save hours by eliminating manual work
The Rules Engine automatically calculates and assigns the most cost-effective carrier and service based on order requirements. This operational efficiency directly maximizes profit and frees your team from time-consuming repetitive manual tasks.
“With Linnworks, we can get through more orders with fewer people, saving us major time and money long term.”
Ensure every order meets customer expectations
Automatically ensure the right handling, shipping and documentation are applied to every order. This consistent process means fewer returns, faster deliveries and a guaranteed seamless experience that delights your customers.
“After we were set up with Linnworks, we reached a fulfillment success rate of 23x more orders in the first month and a 98% reduction in human error.”
Scalable, high-volume automation.
The Rules engine gives you access to create smart rules relating to your order lifecycle, powering 1.2 million decisions for Linnworks sellers during peak period. Spotlight AI uncovers repetitive work that can be automated with the Rules Engine on an ongoing basis, together, you can scale with speed and efficiency.
“The platform handles our seasonal peaks effortlessly and made it possible for us to expand into exciting new channels like TikTok Shop and Shein.”
Ecommerce automation 101
Discover how ecommerce automation can free up your team and eliminate daily chaos in your online business.
CUSTOMER STORIES
Discover how Linnworks
How Rave Coffee achieved a 100% increase in orders with Linnworks
Read full case study
How Sock Snob enhanced efficiency and marketplace connectivity with Linnworks
Read full case study
“The ability to quickly update SKUs and sync inventory levels means I don’t have to worry about overselling or underselling, freeing up my time to focus on the business.”
Shaun O’Brien
Company Director, Direct Plants
How Tootonic experienced significant growth using Linnworks automated inventory and warehouse management
Read full case studyRules engine FAQs
Get answers to your most asked questions.
The Rules Engine automates virtually any action in your order lifecycle. Key automations include:
Order Routing & Organization: Assigning orders to specific locations/warehouses, sending orders to folders, and routing to fulfillment networks.
Shipping Optimization: Automatically applying the correct carrier and postal service based on weight, destination, or delivery speed.
Order Content & Customization: Automatically adding items, special services (like gift wrapping), and internal or external notes to an order.
Compliance & Tagging: Assigning tags or identifiers for special handling, compliance, or high-value orders.
Workflow Control: Parking, locking, or splitting orders (by value or weight) for review or to meet carrier limits.
Yes. You have full control over your automation. You can easily enable, disable, or adjust individual rules at any time, giving you the flexibility to adapt to seasonal needs or temporary promotions without hassle.
Yes.
There is no functional limit to the number of rules you can create based on your Linnworks plan. A single incoming order can flow through and trigger a number of different, relevant rules in sequence, ensuring full automation coverage.
Yes. We are constantly looking to expand the power of the Rules Engine. We prioritize adding new rule conditions and actions based on customer feedback and evolving market demands to ensure you always have access to cutting-edge automation capabilities.
Spotlight AI identifies your most repetitive manual tasks and recommends the exact rule configurations needed to automate them within the Rules Engine.
Resources
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Find your next marketplace quiz
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Linnworks advanced
product tour
Sync inventory, create listings on the top marketplaces, automate fulfillment routing, and lots more with Linnworks Advanced, the all-in-one IMS platform for multichannel retailers.
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Linnworks demo: how to master inventory management
Master inventory management with Linnworks. Centralize stock and automate updates across all your sales channels effortlessly.
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