Home Streamlined order management

Order workflows
on autopilot

Eliminate the mess of day-to-day order management, regardless of operational complexity. Manage every order in one place, smooth out your fulfillment and let Spotlight AI help you automate your workflows for unprecedented efficiency.

A man in a clothing store uses a laptop to manage online orders, with a digital order management system on screen showing pending items like Hilfiger shirts for picking and fulfillment.

Testimonials

Why trust Linnworks

How Spreetail achieved 6X growth in Europe
Discover how Spreetail launched their European Distribution Center in 3 weeks and achieved 6X growth with Linnworks as their global expansion partner.
“With Linnworks, we’re able to have 100% data visibility and transparency, so we can identify where the inefficiencies are and drive the cost out of the system through those kinds of initial inefficiencies.”
— Mehmetcik Kalay, European CEO, Spreetail
Ford achieves ecommerce success with Linnworks and Autonative
Discover how Linnworks and Autonative helped Ford transform into a multi-channel ecommerce powerhouse, driving growth across Europe and beyond.
“Linnworks provided a robust ecommerce operations solution that effectively handled inventory and order fulfillment, ensuring smooth operations across multiple channels and geographies.”
— Rebecca Smart, Managing Director, Autonative
Turtle Wax turbocharges D2C growth with Linnworks
Turtle Wax scaled their direct-to-consumer sales 7x in under 2 years with Linnworks’ seamless multichannel integration.
“Linnworks is an essential partner as we scale our eCommerce operations to 15% of our overall business.”
— Jon Fawcett, Director of Global eCommerce at Turtle Wax Europe Limited, Turtle Wax
Homescapes unlocks greater global scale with Linnworks
Discover how Homescapes streamlined operations, eliminated overselling and handled 2,000+ daily orders with Linnworks’ powerful integrations.
“Once Linnworks came in, we started expanding to thousands of orders per day thanks to the uber-efficiency it allows for our business.”
— Phil Wright, HomeScapes
How SourceBMX achieved 100% inventory accuracy with Linnworks
Learn how Linnworks helped Source BMX streamline operations, achieve flawless inventory accuracy, expand into new markets and 2X their US sales with a scalable solution.
“We achieved our multimillion-dollar revenue target in the first year. We simply couldn’t have achieved this with our old system. Linnworks has been absolutely critical to our international growth.”
— Rich, Co-Founder, Source BMX

Everything you need to
run your

Unlock flawless fulfillment

Linnworks’ powerful and unlimited rules-based automation drastically simplifies the day-to-day effort spent on fulfilling orders. Bring down manual errors by automatically routing orders by channel, stock location, shipping carrier, packaging assignment and more.

order management and fulfillment
CJI retail group

“After we were set up with Linnworks, we reached a fulfillment success rate of 23x more orders in the first month and a 98% reduction in human error.”

Perfect fit automation

This isn’t “one size fits all” automation. Our experts collaborate with you to create tailored routing rules perfectly suited to your unique needs, whether it’s the marketplaces you sell on, the location of your fulfillment centers or the types of products you sell. Customize it all.

order management automation
rave circle logo

As we become proficient with [Linnworks], we’re finding opportunities to reduce the manual effort with picking, packing and manifesting orders.”

Error-free workflows

How many hours is your team spending on manual tedium that’s better off automated? Spotlight AI lets you know. Maybe automating carrier selection cuts 15 hours of labor a month. Or assigning orders into certain folders, or assigning custom identifiers to each order. Let AI help you minimize errors, maximize efficiency.

“We now have a one-click workflow from order routine to printing labels for pick, pack and dispatch.”

Multi channel control

Track and manage every ecommerce order you receive, from everywhere. Hundreds of native integrations makes keeping track of your entire operation in a single interface easy. Create, edit or cancel any order in seconds for truly effortless order management.

multichannel order management
ford autonative

“A robust ecommerce operations solution that effectively handled inventory and order fulfillment, ensuring smooth operations across multiple channels and geographies.”

Seamless shipping

Directly connect your operation to major shipping providers like Amazon Shipping, FedEx, RoyalMail, ShipStation, and over 60+ other providers for faster fulfillment. Generate (unlimited) labels with order and courier details in just a few clicks.

order management seamless shipping
ideal direct

“The main reason we use Linnworks over any other program is the dispatching of B2C orders. We find that really easy.”

CUSTOMER STORIES

Discover how Linnworks

rave coffee case study linnworks

How Rave Coffee achieved a 100% increase in orders with Linnworks

Read full case study
sock snob linnworks case study

How Sock Snob Enhanced Efficiency and Marketplace Connectivity with Linnworks

Read full case study

“The ability to quickly update SKUs and sync inventory levels means I don’t have to worry about overselling or underselling, freeing up my time to focus on the business.”

Shaun O’Brien
Company Director, Direct Plants

Read full case study

How Tootonic experienced significant growth using Linnworks automated inventory and warehouse management

Read full case study

Order management FAQs

Get answers to your most asked questions.

What channels can you pull orders from?

Linnworks pulls orders from 100+ channels through  integrations — including Amazon, eBay, Walmart, TikTok Shop, Shopify, BigCommerce and dozens more. Every order from every platform flows automatically into a single dashboard, so your team works from one screen instead of logging in and out of multiple systems. Adding a new channel typically takes just minutes and is usually free.

What filtering and routing options for orders are there?

Linnworks lets you create custom views to filter orders by channel, status, product type, location, shipping service, and more. Every team member sees exactly what’s relevant to them. Orders can be automatically sorted into folders and tagged with custom identifiers the moment they download, keeping even high volume operations organized without manual effort. The Rules Engine can be set up to handle routing automatically, sending each order to the right fulfillment center, carrier or workflow based on conditions you define.

What kind of order automations can you create?

Linnworks’ Rules Engine lets you automate virtually any repeatable order decision: carrier selection, fulfillment center assignment, packaging, folder sorting, order splitting and more. No coding required. Spotlight AI goes further by actively monitoring your team’s activity, identifying the manual tasks costing you the most time, then outlining the exact automation rules needed to eliminate them. On average, Spotlight AI saves retailers 52 hours per month.

What makes Linnworks different from other order management systems?

Unlike standalone order tools, Linnworks connects order management directly to your inventory, warehouse, listings and shipping in one platform. A sale on any channel instantly updates stock everywhere, routes correctly and triggers the perfect warehouse workflow without any manual action required. Spotlight AI also proactively surfaces automation opportunities rather than waiting for you to find them yourself. With 20+ years in ecommerce and 4,000+ clients including Ford, Turtle Wax, and Spreetail, the operational depth is hard to match.

How does Spotlight AI help with order management?

Spotlight AI uncovers where you are manually processing orders and provides the specific automation recommendations needed to put your workflows on autopilot.

How does Linnworks help with returns?

Linnworks has a built-in Returns & Refunds module that handles returns, exchanges, resends, and full or partial refunds, accessible from the same place you manage everything else. Returned items can be automatically restocked or scrapped depending on your instructions, keeping inventory counts accurate without manual correction. Every return is also logged with reason codes, giving you the data to spot patterns and reduce return rates over time.

Does Linnworks help with order fulfillment and shipping?

Linnworks connects directly to 60+ shipping providers—including FedEx, Amazon Shipping, DHL, ShipStation, and Royal Mail. It can assign the right carrier to every order automatically, every time, via the Rules Engine. No manual selection required. Shipping labels (unlimited) are generated in just a few clicks, and digital picklists guide warehouse teams through the fastest pick path. Barcode scanning helps catch errors before they ship. The net result is faster fulfillment, fewer mis-ships and the ability to scale order volume without scaling headcount.

How do you centralize orders across channels?

Once your channels are connected, every incoming order from Amazon, Shopify, eBay, TikTok Shop, or any of 100+ supported platforms flows automatically into a single dashboard. Your team can view, filter, edit, create or cancel any order without leaving the platform, eliminating the tab-switching and duplicate data entry that slows most multichannel operations down. Custom views mean each user sees exactly what matters to their role, keeping even large order volumes manageable.

Can we screen fraud/risky orders?

Yes. Using the Rules Engine and Custom Order Identifiers, you can automatically flag orders from known high-risk accounts. However, it will only identify “risky” orders based on criteria you set yourself, so it will depend on what identifiers make sense for your business. These orders can then be routed to tracked shipping service or held for evaluation in a specified review folder. Every flagged order is handled consistently, without relying on someone to catch it manually.

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Linnworks advanced
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Sync inventory, create listings on top marketplaces, automate fulfillment routing, and more with the all-in-one OMS platform for multichannel retailers.

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Linnworks demo: mastering returns management

Discover how Linnworks streamlines returns management for eCommerce. Boost efficiency & improve customer satisfaction.

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