Home Made for You Optimizing at Scale

Optimizing at scale

Ecommerce operations for high-growth brands.

Optimizing At Scale
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Linnworks runs high-volume, multichannel operations, giving you the visibility, automation, and efficiency to keep optimizing as you grow.

52hours

on average saved a month through automation

100+

channel integrations

40days

from sign-up to fully live

Built to optimize, not just keep up.

Linnworks runs your ecommerce operations in one system. Get the data and automation you need to streamline multichannel selling.

Run your operation in one place

Linnworks’ Rules Engine runs your routing, carrier, and fulfillment decisions on its own according to your rules, and Spotlight AI, included for every Linnworks user, reviews the manual work your team still does, tells you what it’s costing you, and shows you the next rule to set.

AI for ecommerce

Hone your profit margins

Linnworks reports orders and sales across every channel and down to the individual SKU. You can double down on what is profitable and scale back on what isn’t. To go further and see true cost of goods sold after ad spend, fees, and shipping, Linnworks partners with Conjura, which ties your sales and cost data to your ad platforms and tracks profit by SKU.

Reporting & insights

Buy on data, not instinct

Over-order and cash sits on a shelf. Under-order and you lose the sale and the search ranking. Linnworks forecasts demand from your real sales history, sets the right stock level per SKU across locations, and can automate replenishment before the shelf empties.

Stock forecasting

Add volume without adding people

Every step up in volume shouldn’t need another hire. Because the Rules Engine handles your repeatable decisions automatically, order volume can rise while processing time stays flat, protecting the margin you’re working to defend.

Order management

Run the warehouse at full efficiency

At scale, small friction in the warehouse becomes real cost. Linnworks brings barcode-driven picking, pick-route optimization, and stock location accuracy, keeping labor per order down as throughput climbs.

Warehouse management

One multichannel platform that keeps up

Outages, workarounds, and hard limits turn simple tasks into multi-step jobs. Linnworks connects 100+ channels and 70+ shipping integrations natively to a central operations platform, so simple tasks stay simple.

Multichannel selling

  • Before Linnworks
  • With Linnworks

Scaled operations running on Linnworks.

Scaled Operations Running Linnworks
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Proven at scale.

The honest answer to “can it keep up?” is that it already does, for 4,000+ customers, including businesses running thousands of shipments a year across dozens of stores.

4000+

customers worldwide

$18B+

GMV processed annually

250M+

orders handled per year

Questions teams ask at scale.

Common questions from teams looking to optimize and scale their ecommerce operation.

Can a multichannel platform keep up with operations at scale?

Yes. Linnworks runs operations handling millions of shipments a year across dozens of channels and stores. At that volume, it keeps one inventory record synced across every channel in under 10 minutes, automates routing and fulfillment through the Rules Engine, reports across every channel down to the SKU, and connects 100+ channels and 70+ carriers natively. For a high-volume operation, the point isn’t just keeping up; it’s running leaner as volume grows.

How do we see channel and SKU profitability, not just revenue?

Linnworks reports across every channel and down to the individual SKU, covering revenue, refunds, and margin against your product cost, so you can see what earns and what loses. For true margin after ad spend, fees, and shipping, Linnworks partners with Conjura, which ties your sales and fulfillment data to your costs and ad platforms for full profitability analysis by SKU.

How do ecommerce sellers scale operations without adding headcount?

That’s the core efficiency case for Linnworks. The Rules Engine runs your repeatable decisions automatically, and Spotlight AI surfaces the manual work still worth automating, so order volume can rise without a matching rise in processing time. Customers save an average of 52 hours a month through automation.

How does Linnworks handle forecasting and replenishment at scale?

Linnworks forecasts demand from your real sales history, sets optimal stock levels per SKU across locations, and can automate replenishment when stock runs low. It doesn’t send alerts, but a replenishment dashboard flags the products most at risk and lets you raise purchase orders from there. Stock forecasting itself is a paid add-on to Linnworks Advanced, with the Inventory Planner integration adding deeper demand planning on top.

How disruptive is switching at our scale?

Less disruptive than staying on a platform that’s fighting you. Migrations are scoped to your operation, so you can build and test in parallel and launch when you’re ready, with go-live in as little as 40 days. Guided onboarding is available as a paid service for complex setups.

How does Linnworks pricing work?

Pricing depends on your order volume and how you use the platform, not how many channels you sell on. Book a call to discuss your needs.