Winning the Buy Box isn’t the only way to succeed. Learn how to build pricing agility that protects your profits and uncovers hidden sales opportunities, all without getting stuck in a price war.
In today’s unpredictable market, a rigid pricing strategy is a risk. This session will challenge the “Buy Box at all costs” mindset and show you how to stay flexible to handle changing costs, competitor moves and customer needs. Discover how to protect your margins, find new revenue streams and build a business that thrives, even when the market gets chaotic, all without getting stuck in a price war.
This on-demand session is presented by Erin Bradley and Colin Palin from Repricer, and was part of our Retail Resilience 2025 Virtual Summit.
Speakers

Erin Bradley
Marketing Executive, Repricer.com

Colin Palin
Product Manager, Repricer.com