Retail resilience 2025: Black Friday unlocked, Insights and ops that maximize profit

Black Friday is just one day, but the strategies behind it can fuel year-round success. Get data-led insights on how to manage inventory, cut ad waste and build a profitable operation that lasts long after the sale ends.

Real retail success lies in year-round resilience, not just surviving peak season. This session explores how data-led strategies help brands thrive in the face of supply chain shocks, margin pressure and shifting consumer behavior. Learn to audit performance, build a product strategy rooted in profit and strengthen your supply chain to handle demand spikes and logistical bottlenecks.

This on demand session is presented by Hannah Herlihy Lowe, Head of Agency, Partnerships at Conjura as part of the 2025 Retail resilience virtual summit.

Speaker

Hannah Herlihy Lowe
Head of Agency, Partnerships, Conjura (UK)