Going global and unlocking new markets: expert advice from WorldFirst
In this episode of Selling Strategies, we sit down with Lawrence, the UK Country Manager for WorldFirst, to explore the ins and outs of international e-commerce expansion. Lawrence shares invaluable insights on why now is the perfect time for sellers to go global, highlighting opportunities for growth, margin expansion, and business resilience.
We discuss emerging markets like Southeast Asia, the UAE, and even the challenges and rewards of entering the Chinese market. Lawrence also breaks down common financial pitfalls, such as relying solely on traditional banks for currency conversion, and offers practical advice on optimizing cross-border payments and leveraging multi-currency accounts.
Whether you’re a UK-based seller eyeing Mexico or a business looking to diversify globally, this episode is packed with actionable tips to help you navigate the complexities of international trade and maximize your profits. Tune in for expert advice and strategies to take your e-commerce business to the next level!
