Pricemaster
Pricemaster is a UK-built competitive pricing and market intelligence platform that helps retailers and brands automate pricing, protect margins, and stay ahead of the competition. The Pricemaster and Linnworks integration enables retailers to import product, cost, and stock data from Linnworks into Pricemaster, where prices are automatically optimised using real-time competitor activity, stock availability, sales trends, and custom pricing rules. Once pricing decisions have been made, Pricemaster writes updated prices back to Linnworks, which then seamlessly distributes them across all connected marketplaces and sales channels. Together, Linnworks and Pricemaster provide a powerful, automated pricing solution that helps businesses remain competitive, protect profitability, and confidently scale their multichannel operations.
Reasons to adopt
Automate Competitive Pricing
Automatically update prices using live competitor data, stock levels and custom pricing rules to stay competitive while protecting profit margins.
Protect Your Margins
Set minimum margin rules and intelligent pricing safeguards to prevent unnecessary discounting and avoid race-to-the-bottom pricing.
Save Time & Scale Faster
Remove manual pricing tasks by automating thousands of product price updates every day through intelligent pricing rules.
Features
- Scheduled competitor price monitoring
- Automated dynamic pricing
- AI-powered product matching
- Minimum margin protection
- Competitor stock monitoring
- Historical price tracking
- Daily reporting
- Rule scheduling and simulation
- Dashboard analytics
- API integration