Edit Product Details - Listing Descriptions

Linnworks allows you to store various titles, prices, and description which can be used on different channels and listings. This information is stored in the Listing Descriptions tab. As an example, a single SKU can have different prices on different Amazon and eBay sites/marketplaces. 

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Table of contents

The Listing Descriptions tab is split into 3 sections:

Product pricing by channel

Product Pricing by Channel is used primarily to allow Linnworks to automatically apply price updates to a channel when the option is enabled. For more information on this please refer to the Inventory Updates documentation. To add a new channel-specific price:

  • Click Add New.
  • Add the required data:
    • Default: Ticking this will add a default price. The Source and SubSource fields are disabled when this option is ticked.
    • Source: This is the Channel Source, such as Amazon, eBay, or Newegg.
    • SubSource: This is the SubSource or name given to your channel integration.
      • For eBay, this may also require a site suffix such as EBAY0_UK or EBAY0_DE.
    • Price: This is the desired channel-specific price.
    • Status: The current status of the price update.
    • Tag: (for supported channels) This can be used for eBay accept, decline and start pricing, see below for details.
      • For eBay: Start Price, Accept, Decline tags are available that are used for auction listings. More details below.
      • For Amazon: Busines and FBA tags are available. More details below.
  • To add the price, click Add.
  • Click Save. 

Existing entries can be edited using the  icon. When you have finished editing, press Enter to save the changes.

To delete a channel-specific price:

  • Click the price to highlight it.
  • Click Delete.
  • Click Save.

Price change statuses

Status Icon Description
  Save Required: The price won't be submitted until you save the changes you have made to the stock item.
  Pending: The price is waiting to be submitted, or Linnworks is waiting for the channel to confirm that the submission was successful.
  Success: The channel has confirmed the price change was received successfully.
  Error: An error caused the price sync to fail. For more information, check your Automation Logs.
  No Change: The price has not changed, so no submission is required.

eBay accept and decline prices

For eBay auctions, it is possible to add accept and decline prices so that offers received can be automatically accepted or declined without manual intervention. If the eBay SubSource has price change enabled, accept and decline prices will be added to the listing when the price is revised. To add accept and decline pricing, please do the following:

  • Click Add New.
  • Add the following information into the pop-up window:
    • Source: EBAY.
    • SubSource: The SubSource name as it appears in the Channel Integration screen.
    • Price: The default price offered to registered business account holders.
    • Tag: Choose either ACCEPT, DECLINE or START.
  • Click Add
    • These prices are not saved to the stock item until the Save button on the Product Details window is clicked.

Repeating the above process and leaving the tag field blank will set the BIN (buy it now) price for the item on this SubSource. Once all 3 prices have been added for a given subsource, they can be identified by the Tag column on the Listings Description page.

If Linnworks is set to automatically relist eBay listings when new stock becomes available, the channel-specific price saved in this screen will be used for the new listing, and not the price of the original ended listing.

 

Amazon business prices

Amazon Business Prices provide sellers with opportunities to sell B2B through Amazon. Buyers who are registered as a business with Amazon will be able to take advantage of these prices. Additionally, it is possible to offer discounts on these prices based on the quantity of product ordered with either a percentage of the business price or flat rate discount.

To add an Amazon Business Price:

  • Click Add New
  • Add the following information into the pop-up window:
    • Source: AMAZON
    • SubSource: The SubSource name as it appears in the Channel Integration screen.
    • Price: The default price offered to registered business account holders.
    • Tag: This must be set to BUSINESS. Leaving this blank will also offer this SKU at this price to all Amazon customers.
  • Click Add
    • These prices are not saved to the stock item until the Save button on the Product Details window is clicked.

For more information on Amazon Business Prices, please check this guide.

Product titles by channel

To add a new channel-specific title:

  • Click Add New
  • Add the required data:
    • Default: Ticking this will add a default title. The Source and SubSource fields are disabled when this option is ticked.
    • Source: This is the Channel Source, such as Amazon, Rakuten or Newegg.
    • SubSource: This is the SubSource or name given to your channel integration.
    • Title: This is the desired channel-specific title.
  • To save the title, click Add.
  • Click Save.

Existing entries can be edited using the  icon. When you have finished editing, press Enter to save the changes.

To delete a channel-specific title:

  • Click the title to highlight it.
  • Click Delete.
  • Click Save.

Product descriptions by channel

Product descriptions by channel are used as part of the listing via My Inventory functionality. The HTML editor for product descriptions is the same as the one for configurators which allows for rich content to be generated - however, it is not recommended. Adding content beyond a basic description can lead to a significant amount of maintenance should you decide to alter the description in the future. See the Examples and Good Practice section below for further information on working with channel descriptions.

To add a new channel-specific description:

  • Click Add New.
  • Add the required data:
    • Default: Ticking this will add a default title. As such, the Source and SubSource fields are disabled when this option is ticked.
    • Source: This is the Channel Source, such as Amazon, eBay or Newegg.
    • SubSource: This is the SubSource or name given to your channel integration.
  • Click Add.
  • Click the pen icon in the Description column.
  • A new editing window will open. The options available in the edit window are covered in the Description Editing Window section in this document.
  • When you are happy with your description, click Save.
    • If you wish to apply this description to other channels, please see the section below.
  • Click Save.

Saving descriptions to multiple subsources

Linnworks allows saving the same description to multiple SubSources which share a Source. For instance, a description for a SKU on EBAY0 can be copied to the SubSources EBAY1, EBAY2 and EBAY5 by using the save to multiple option. Edit the description on any of the SubSources you wish to be affected and then do the following:

  • Carry out the above steps, up to the point when you are ready to save the description.
  • Click the downward arrow to the right of the Save button and click Save to Multiple.
  • Click the column header to select all SubSources.
  • Untick any SubSource that you do not wish to save this description to.
  • Click Save to Selected.
  • Click Save.

If you wish to edit the description for all integrated channels, then please edit the Default description. If there is no default description, it can be added by ticking the Default checkbox when adding a new description. When using the Save to Multiple features with the default template, it will show all integrated SubSources. Please be aware that these descriptions are most commonly used for listing via My Inventory.

Edit window functions

Most of the buttons and menus are similar to those found in word processing software, however there are a few extra buttons that either differ in functionality, or are less commonly used.

Font FamilyFont family

Clicking this button will display a list of available fonts. To use them, highlight the text you wish to change the font for and select a new font from this menu.

Font SizeFont size

From this menu, a number of pre-defined font sizes can be selected. In order to alter the font size, first, highlight the text you wish to alter and then select a new font size from this menu.

FormatsFormats

This is a selection of pre-formatted styles that can be applied to text and tags. To use them, first highlight the text you wish to format and select the desired style from the drop-down box. Please note that multiple formats can be applied to the same text: for example, heading 1 and Italic.

Menu Menu Item Description
Links Menu
URL The address of the webpage that you wish to link
Text to Display The text that the link will appear as
Title This will appear as a tooltip on mouseover
Target There are two options, choosing None will open the link in the current window/tab

Images

Menu Menu Item Description
Image Menu
Source The address of the image that you wish to link
Image List This is not used in product descriptions. When editing configurator templates this allows you to use images uploaded previously
Dimensions This is the desired height and width of the image. Ticking Constrain Proportions will resize the image as close to the desired dimensions as possible while maintaining the height:width ratio of the original image

Video

Menu Menu Item Description
Image Menu
Source The address of the video that you wish to link
Alternative Source This can be used to supply an alternative version, for example in another file format, in case the first file is not supported by the browser
Poster This is the address of a static image that will be displayed while the video file loads
Dimensions This is the desired height and width of the video. Ticking Constrain Proportions will resize the video as close to the desired dimensions as possible while maintaining the height:width ratio of the original file
Image Menu Embed Video hosting services such as YouTube or Vimeo provide "Embed" code which allows videos hosted on their websites to be placed on external websites

Fullscreen

Clicking this will maximise the edit window to the size of the browser window. However, this will not maximise the browser window itself. Clicking this button again reduces the size of the edit window. Please note that when in fullscreen mode, the drop-down box of description tags will not be visible.