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Linn Academy 2021 On-Demand: Why eBay? A look at eBay in the UK and the opportunity for sellers.

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Linn Academy 2021 Virtual.

Catch up with this Linn Academy Virtual session on-demand here.

Today eBay remains one of the largest marketplaces on the platform but a lot has changed in the 26 years since it launched. In this session the company reveals why it is more relevant to sellers and retailers than ever.


  • How eBay has changed in the last 26 years
  • eBay’s pledge to sellers
  • The tools that you need
  • eBay fast facts
  • Spotlight on Germany, Australia and the US
  • The four pillars that put you in control

Why eBay?

eBay has changed a lot since the first item – a broken laser pointer – was sold via the platform 26 years ago. But today the pledge to retailers and sellers remains true, said Simon Doe, Senior Partnerships and Business Development Manager at eBay Inc.

“We partner with you, we don’t compete,” he said. “We only win when you, our sellers, succeed. That’s why we are committed to investing in what you need to grow and thrive.”

Today 53% of global B2C sales come from marketplaces and sales are expected to reach $3.5 trillion by 2024. eBay today has 159 million global active buyers, 29 million of which are in the UK.

Doe said one of the biggest changes for eBay was the move to fixed price and new items which now make up 88% and 76% of purchases respectively.

He said eBay was committed to offering a great selection of products to buyers and to make it easier for sellers to scale on the platform. “We are here to work with you, whatever your strategy, and have the tools that you need.”

Watch the session on eBay.

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