Linnworks CEO Callum Campbell sits down with Total Retail Tech Insights to discuss Linnworks centralized commerce platform, and why a total commerce approach is essential for online retailers in 2022 to compete in today's effortless economy. Listen to discover what challenges the effortless economy poses for brands and retailers, how a centralized inventory management solution can solve these problems, and how a total commerce approach factors into customer experience and loyalty.
In addition, Campbell discusses how effortless economy challenges are manifesting in practical terms across different parts of retailers’ operations, and how the Linnworks platform centralizes business teams for increased collaboration across the organization. Lastly, he shares what he believes will be essential for winning retailers going forward in the age of total commerce, and how Linnworks can improve product discovery across multiple channels for retailers.
Highlights from the episode include:
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